Poop Rewards: Cell phone minutes for sanitation ??? Cleantech News and Analysis


“There are far more cell phones in India than there is access to sanitary toilets ??? about 600 million out of 1.2 billion Indians have ready access to a clean bathroom, while 800 million Indians have cell phones. [..] Chaturvedi???s idea is the awesomely-named Poop Rewards, a startup that creates an incentive program using cell phone talk minutes and other prizes to convince Indians that don???t have easy access to toilets to use designated public toilets in their area. “

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